The plan


Book 1 of the first trilogy, I Am the North, will be finished as a manuscript in e-book, audiobook, and limited digital collectible format.​
The book will feature multiple cover art variations, as well as interior illustrations, hand-drawn by our amazing artist Nate.
We will develop an immersive web reader to give fans early access to the story, one chapter at a time, before the book comes out.
We will continue laying the groundwork for the Sitka Saga to be adapted to a TV show.


Once the first book is done we will begin a massive marketing campaign with top fantasy authors, book influencers, personal development leaders: interviews, podcasts, content, and more, all leading to a book presale event.
There will be various perks for those that participate in the presale, including some free digital access passes (NFTs) that will unlock additional opportunities for IP creation, early access to content, networking, collectibles, a scholarship fund, gaming, our Guild of Scribes, and even chances for things such as appearing in the TV show as an extra. These NFTs will be in a style similar to "The Eye" NFTs launched by our partner.
At this stage we hope to sign on a production company for the first TV show.


Immediately after the first book is published, we will launch a "Bring out the magic within you" campaign to help bulk buyers distribute books and readers share about their experience with the story.
We will continue ongoing Story Hours (community world-building), text-based RPG, choose-your-adventure short stories, and other events and challenges in our discord.
Core community members will be able to start creating characters, and later whole titles, eligible for consideration to be incorporated into the ecosystem with full IP rights for the creator.
We will of course stream the first season of the TV show once that is ready, and you may get some behind-the-scenes previews along the way :)


We see gaming as simply an extension of storytelling, in its most immersive form. Our vision is to build out Rúnsala as fully as possible in select metaverse and gaming environments, with meaningful story quests that tie into the story arcs of the Sitka Saga so that fans can more directly embody their own journeys.
We are working on integrating with existing leading game and metaverse communities. Additionally, we have already developed our own custom text-based RPG called Tales of Rúnsala (ToR), which you can play in our Discord.


All this so far is JUST for the first book/season. We aim to create a generational IP movement, and keep creating content in this ecosystem our entire lives.
A strong story-based franchise has many additional growth options, including graphic novels, merchandise, clothing & brand deals, jewelry, IRL experiences and trips, even theme park rides - all things we envision.
Your feedback and contributions will play a huge role in where this all goes. And we truly look forward to that journey.
Note: We are exploring some optional Web3 tools that may be incorporated because of the unique ways tokenized data can be used for a story-based community (see for full details on why this intrigues us). However, there is plenty of value here for anyone regardless of whether or not you are interested in that. If you are new to Web3 and interested in exploring that side of things, we've created a "New to NFTs" guide for our community.
Last modified 5mo ago